W9124D25F0024↗
DDB Chicago Inc. received this contract from W6QM Micc-Ft Knox, Department of the Army: $89.11M obligated so far for support- management: advertising. Its period of performance ended 2025-11-15.
Key facts · data as of Oct 23, 2026
- Recipient
- DDB Chicago Inc.
- Awarding agency
- Department of the Army (Department of Defense)
- Contracting office
- W6QM Micc-Ft Knox (W9124D)
- Obligated to date
- $89.11M
- Potential value
- $91.71M
- Ends
- 2025-11-15
Source: USAspending.gov prime award records (obligations: money committed, not outlays), data as of Oct 23, 2026.
Cite this page: SpendQuery, Award W9124D25F0024, data as of Oct 23, 2026, https://spendquery.com/award?id=CONT_AWD_W9124D25F0024_9700_W9124D19D0001_9700
DDB Chicago Inc.: all federal awards · Department of Defense: spending · W6QM Micc-Ft Knox: what it buys
FY25 LOCAL MARKETING, SOCIAL & EARNED MEDIA, AND OPERATIONAL INFRASTRUCTURE TASK ORDER.
What it is
- Product or service
- Support- Management: Advertising (PSC R701)
- Industry
- Advertising Agencies (NAICS 541810)
- Contracting office
- W6QM Micc-Ft Knox (W9124D)
- Competition
- Full and open competition
- Pricing
- Cost plus fixed fee
- How it was bought
- Single-award IDIQ · under W9124D19D0001
- Solicitation
- W9124D24R0083
- Where the work is
- Cook, IL · district IL-07
Obligations by fiscal year
SpendQuery holds FY2023 on; earlier years are on USAspending.gov.
Subcontractors: where the money went next
8 subawards totaling $88.86M (99.7% of what was obligated), as DDB Chicago Inc. reported them. Primes report subawards of $30,000 or more; smaller ones and unreported ones aren't here.
| Subcontractor | Amount | Subawards | Where | First | Last |
|---|---|---|---|---|---|
| Omd USA LLC | $35.53M | 1 | NY | 2024-11-16 | 2024-11-16 |
| The Marketing Arm Inc | $32.80M | 1 | TX | 2024-11-16 | 2024-11-16 |
| Fleishman-Hillard Inc | $17.10M | 1 | DC | 2024-11-16 | 2024-11-16 |
| Omnicom Media Group Holdings Inc | $1.44M | 1 | NY | 2024-11-16 | 2024-11-16 |
| Fluent360 LLC | $990.2K | 1 | IL | 2024-11-16 | 2024-11-16 |
| Fors Marsh Group LLC | $519.3K | 1 | VA | 2024-11-16 | 2024-11-16 |
| Rapp Illinois Inc | $426.3K | 1 | NY | 2024-11-16 | 2024-11-16 |
| Critical Mass (U.S.) Inc. | $59.8K | 1 | IL | 2024-11-16 | 2024-11-16 |
The largest single subawards
| Date | To | Amount | For |
|---|---|---|---|
| 2024-11-16 | Omd USA LLC | $35.53M | OMD PERFORMS MEDIA PLANNING, BUYING AND MANAGEMENT SERVICES FOR THE LOCAL AND SOCIAL MARKETING TASK ORDER. |
| 2024-11-16 | The Marketing Arm Inc | $32.80M | TMA PERFORMS LOCAL MEDIA SUPPORT, SMSP, GFP MANAGEMENT AND EVENTS SERVICES FOR THE LOCAL AND SOCIAL MARKETING TASK ORDER. |
| 2024-11-16 | Fleishman-Hillard Inc | $17.10M | FH PERFORMS SOCIAL MEDIA MANAGEMENT AND PR SERVICES FOR THE LOCAL AND SOCIAL MARKETING TASK ORDER. |
| 2024-11-16 | Omnicom Media Group Holdings Inc | $1.44M | ANNALECT PERFORMS DATA, TECH AND ANALYTICS FOR THE LOCAL AND SOCIAL MARKETING TASK ORDER. |
| 2024-11-16 | Fluent360 LLC | $990.2K | FLUENT360 PERFORMS HISPANIC AND MULTI-CULTURAL MARKETING SERVICES FOR THE LOCAL AND SOCIAL MARKETING TASK ORDER. |
| 2024-11-16 | Fors Marsh Group LLC | $519.3K | FORS MARSH PERFORMS RESEARCH AND STRATEGY CONSULTING SERVICES FOR THE LOCAL AND SOCIAL MARKETING TASK ORDER. |
| 2024-11-16 | Rapp Illinois Inc | $426.3K | RAPP PERFORMS DIGITAL MARKETING CONSULTING SERVICES FOR THE LOCAL AND SOCIAL MARKETING TASK ORDER. |
| 2024-11-16 | Critical Mass (U.S.) Inc. | $59.8K | CRITICAL MASS PERFORMS DIGITAL MARKETING AND STRATEGY SERVICES FOR THE LOCAL AND SOCIAL MARKETING TASK ORDER. |
Every action
22 actions since 2024-11-13. Each is a modification or amendment with the money it added or took back.
| Date | Modification | Kind | Amount | What the agency wrote |
|---|---|---|---|---|
| 2026-01-15 | P00021 | Supplemental agreement (work within scope) | $0 | FY25 LOCAL MEDIA, SOCIAL MEDIA AND OPERATIONAL INFRASTRUCTURE (LSO) |
| 2025-11-04 | P00020 | Supplemental agreement (work within scope) | $23.9K | FY25 LOCAL MEDIA, SOCIAL MEDIA AND OPERATIONAL INFRASTRUCTURE (LSO) |
| 2025-09-26 | P00019 | Supplemental agreement (work within scope) | -$988.6K | FY25 LOCAL MEDIA, SOCIAL MEDIA AND OPERATIONAL INFRASTRUCTURE (LSO) |
| 2025-08-28 | P00018 | Supplemental agreement (work within scope) | $4.74M | CLIN 1013AA (LABOR/ODE SOCIAL & EARNED) DEOB OF $280,000.00 IN COSTS TO REFLECT A FULLY FUNDED TOTAL OF $16,126,348.26. |
| 2025-07-30 | P00017 | Supplemental agreement (work within scope) | $50.0K | OVERBURN CLINN 1022AE |
| 2025-07-16 | P00016 | Funding only | $1.65M | ARNG INCREMENTAL FUNDING |
| 2025-07-15 | P00015 | Supplemental agreement (work within scope) | -$1.65M | ARNG INCREMENTAL FUNDING ADJUSTMENT |
| 2025-07-14 | P00014 | Terminated for convenience | -$5.38M | STOP WORK REMOVE CIVILIAN EVENTS NATIONAL & TACF |
| 2025-06-18 | P00013 | Funding only | $1.72M | INC FUNDING CLIN 1013AA |
| 2025-06-10 | P00012 | Supplemental agreement (work within scope) | $58.6K | PROVIDE ADDITIONAL FUNDING FOR THE PURCHASE OF MEDIA IN SUPPORT OF THE LOCAL SUPPORT AND SOCIAL & EARNED WORKSTREAMS EXPANSION UNDER LTD 25-0003 |
| 2025-05-30 | P00011 | Funding only | $4.98M | INCREMENTAL FUNDING TO SUBCLINS 1022AB LOCAL MEDIA ARNG SMSP AND SUBCLIN 1005AB ARNG LOCAL SUPPORT SMSP |
| 2025-04-10 | P00010 | Supplemental agreement (work within scope) | $0 | FY25 LSO TACF FEE CORRECTION CLIN 1011AA |
| 2025-03-27 | P00009 | Funding only | $5.00M | INC FUNDING TO SUBCLINS 1005AC LOCAL SUPPORT (ARNG SMSP VIRS) AND SUBCLIN 1022AB LOCAL MEDIA (ARNG SMSP). |
| 2025-03-10 | P00008 | Change order definitized | -$7.4K | LSO TACF CHANGE ORDER DEFINIZATION |
| 2025-01-30 | P00007 | Funding only | $9.00M | FY25 LSO INC FUND |
| 2025-01-24 | P00006 | Supplemental agreement (work within scope) | $0 | FY25 DRIFT CAR WRAP |
| 2024-12-30 | P00005 | Change order | $2.18M | FY25 LSO TASK ORDER CHANGE ORDER MODIFICATION TO INCORPORATE ADDITIONAL CIVILIAN EVENTS. |
| 2024-12-04 | P00004 | Funding only | $3.02M | ARNG SMSP INCREMENTAL FUNDING MODIFICATION |
| 2024-11-26 | P00003 | Funding only | $520.0K | INCREMENTAL FUNDING 1023AA |
| 2024-11-26 | P00002 | Funding only | -$520.0K | CORRECT INCREMENTAL FUNDING MOD P00001 |
| 2024-11-25 | P00001 | Funding only | $32.13M | INCREMENTAL FUNDING |
| 2024-11-13 | 0 | $32.58M | FY25 LOCAL MARKETING, SOCIAL & EARNED MEDIA, AND OPERATIONAL INFRASTRUCTURE TASK ORDER. |
Source: USAspending.gov prime award transactions and FSRS subaward reports, as loaded by SpendQuery (data as of 2026-10-23). Amounts are obligations (money committed), not outlays. The official record on USAspending.gov ↗