48 CFR · Federal Acquisition Regulation and Defense supplement

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The codified text (eCFR, as of 2026-10-02). Under the Revolutionary FAR Overhaul ↗, agencies follow class deviations with new text for many parts while the formal rules go through the Federal Register: check the solicitation and your contract's clauses, which rule.

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9 sections with “advertising agencies”

  • FAR 5.504 Use of advertising agencies.
    (a) General. Basic ordering agreements may be placed with advertising agencies for assistance in producing and placing advertisements when a significant number will be placed in several publications and in national media. Services of advert…
  • FAR 31.205-38 Selling costs.
    …iple are unallowable. (b) Selling activity includes the following broad categories: (1) Advertising. Advertising is defined at 31.205-1(b), and advertising costs are subject to the allowability provisions of 31.205-1(d) and (f). (2) Corp…
  • FAR 31.205-34 Recruitment costs.
    …raph (b) of this subsection, the following costs are allowable: (1) Costs of help-wanted advertising. (2) Costs of operating an employment office needed to secure and maintain an adequate labor force. (3) Costs of operating an aptitude a…
  • FAR 13.201 General.
    …tract may require the presence or use of a covered application, (e.g., where social media advertising services might be part of the procurement), unless an exception is granted in accordance with Office of Management and Budget Memorandum M…
  • FAR 15.603 General.
    …ion, and often represent a substantial investment of time and effort by the offeror. (b) Advertising material, commercial product or commercial service offers, or contributions, as defined in 15.601, or routine correspondence on technical …
  • FAR 15.604 Agency points of contact.
    …Announcements; or grant programs. (4) Agency points of contact for information regarding advertising, contributions, and other types of transactions similar to unsolicited proposals. (5) Information sources on agency objectives and areas …
  • FAR 31.109 Advance agreements.
    … of construction plant and equipment (see 31.105(d)). (15) Costs of public relations and advertising; and (16) Statistical sampling methods (see 31.201-6(c)(4).
  • FAR 31.603 Requirements.
    …ic beverages. (7) Contributions or donations, regardless of the recipient. (8) Costs of advertising designed to promote the contractor or its products. (9) Costs of promotional items and memorabilia, including models, gifts, and souvenir…
  • FAR 52.222-50 Combating Trafficking in Persons.
    …tion to, skills testing, recommending, or placing employees or potential employees; (ii) Advertising; (iii) Obtaining permanent or temporary labor certification, including any associated fees; (iv) Processing applications and petitions; …

FAR (chapter 1)

DFARS (chapter 2, Defense)

Source: eCFR, 48 CFR chapters 1 and 2 (GPO GovInfo bulk data) ↗. Rule changes in progress: FAR, DFARS. Terms: glossary.